MWC 2016: Sculley wants you to have a cheap yet stylish phone

We all know that in September 2015, John Sculley, the ex-Apple CEO and founder of the new smartphone company, Obi Worldphone, released the first cheap smartphone to be accessible for all the strata of the society mainly in the Asia. Yesterday, at MWC in Barcelona, the company released another beautiful looking smartphone called MV1. Although it gives a look of the then Nokia smartphones, but getting something crafted beautifully and having a price tag of less than 10,000 INR in Indian markets will create new opportunities for the company as well as the buyers.

Obi MWC 2016

The Obi Worldphone MV1 is targeted at young professionals markets across Asia, Africa, Latin America and Europe. The phone is priced at $149 (approximately 10,000 INR) and comes in two variants having RAM of 2GB or 1GB. The 1GB model is priced at $139 (approximately 9,500 INR). Both of the variants will have 16 gigs of in-built storage which is expandable up to 64 gigs using the microSD slot. The company also took care of the customers that love customization, as a result, they are going to sell the phone in two OS variants: Android 5.1 and Cyanogen OS 12.1.1. Adoption of Cyanogen variant will allow you to customize your phone in myriad of ways to quench your thirst for fashion, technology or anything you prefer.

The phone has a 5.0 inch HD (720 x 1280) display that has a pixel density of 294 ppi. Powered by Qualcomm Snapdragon 212 processor and Ardeno 304 GPU, this phone is pretty good to handle multitasking and arcade games for entry level users. The camera is an 8-megapixels sensor with LED flash on the back and a 2-megapixels sensor on the front. The dual-SIM model supports two SIMs, a micro and a nano-SIM.

Obi display

The reveal of the phone seems to have a good target market in our country. Since the company has no plans to compete with the ruling bosses of smartphone market, maybe because it seems nearly impossible, but to allow everyone to have access to the quality smartphones at a cheaper price, we believe that the company can compete with other manufacturers like Lenovo, Redmi, Karbon and Xiaomi.

Suggested Read: This MWC also revealed Lenovo’s new cheaply priced tablets.

Lenovo shows off low-cost tablets for everybody

More on MWC news, right up. Stay tuned.


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